Soon We’ll Be Making Another Run, Promising Something For Everyone`
posted by Gern Blanston
Friday, May 16th, 2014
Last modified: Wednesday, May 7th, 2014
About Gern Blanston
A rider-slash-Surly fan who somehow bounced like a quarter at a drunken college mixer into what he thinks is pretty much the swellest job a fella could have, it is Tyler’s job to determine how Surly should seek attention to its products and itself generally. He has an extensive background in children’s theater, which is, perhaps not surprisingly, a good fit for the marketing manager of this company.
The ride took place Sunday May 11, 2014 and it was all sorts of goodness. Kate and I handed out jerseys to the fast arriving participants. Mimosas were poured and consumed. Coffees were spiked and the ride began. Ben Hovland was kind enough to supply these pretty pictures of the rollout…
All of us love our jobs and we love our customers, but you know what? Sometimes we don't love our jobs, and sometimes instead of spending the day talking to people who get Surly and love it for what it is, we spend the day talking to folks who WISHED…